The competitor review audited the positive and negative UX experiences for five other barbershop websites with a similar aesthetic (traditional but trendy).
Full site audit with severity ratings and UX recommendations (quick wins and longer term goals) with competitor review in mind.
To gain an a better understanding of what competitors are offering to customers, and how to maintain a competitive advantage and full audit of the current site.
To analyse competitors and review the sites.
Full site audit for key flows and competitive landscape.
Full Review: https://goo.gl/Zyp64k